Branded Content

Jaguar I-Pace

Social Media. Photography.

The Results

The imagery has been seeded out across all Jaguar social channels and has currently had over 250,000 likes combined.

Starting Point

After a successful shoot last month with the Jaguar F-TYPE, we were asked to photograph the new all electric Jaguar I-Pace. The brief was to capture the I-Pace in a home environment and to showcase it’s flowing waistline, dramatic bonnet scoop and signature rear haunches.

Taking the brand further.

We wanted the car to fit in perfectly to its surroundings; so we used a house designed by The Cave Architects as a backdrop to the shoot. Our idea was to use the clean lines of the house to help frame the car with colours that complimented each other.